Ecodock Services Web Rebuild & SEO Overhaul

Transforming a legacy shipping brochure site into a high-converting lead generation platform.

+140% Inquiry Growth

Rank #1 Target Freight Keywords

90 Days Execution Horizon

1. The Growth Bottleneck

Ecodock Logistics operated a 5-year-old static website. The page lacked mobile responsiveness, loaded slowly on cellular networks, and suffered from duplicate content that prevented search engine indexing. Organic leads were nonexistent, forcing the sales team to rely entirely on manual outreach.

2. Metaphor's Strategic Blueprint

Custom Neumorphic Build: Engineered a lightweight, mobile-first web application with inset lead capture forms.
Topical SEO Silo: Created targeted commercial service pages (Cargo Freight, Local Storage, Customs Clearance) linking upward to the primary pillar.
Structured Schema Integration: Added LocalBusiness and Service JSON-LD schema for rich search snippet feature placement.

3. The Results

Within 90 days of site launch, organic search traffic increased by 180%, resulting in a +140% increase in verified inbound audit and quote requests.

"Metaphor completely transformed our digital presence. Before the rebuild, our website generated zero leads. Today, it brings in qualified commercial inquiries weekly without paid ads."

— Kamal Perera, Director at Ecodock Logistics

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